Visit your local Orange Leaf and purchase a limited edition cup for $1 and we'll match it!

Visit your local Orange Leaf and purchase a limited edition cup for $1 and we’ll match it!

This September, we are partnering with Orange Leaf Frozen Yogurt to support Share Our Strength’s No Kid Hungry® campaign. Orange Leaf will raise funds throughout the entire month through the sale of a limited edition “End It With Orange” plastic cup for a $1 donation in addition to the beverage item menu cost. DOLE® Soft Serve plans to donate up to $10,000 to the cause by leveraging our social community.

Orange DOLE Soft Serve

Sept. 8-12, we will donate $1 for every limited edition cup sold in Orange Leaf stores across the nation, up to $5,000. Customers can fill their cup with an Orange Strawberry Banana smoothie made with Orange DOLE Soft Serve. Currently, Orange Leaf offers two DOLE Soft Serve flavors in their flavor rotations, Pineapple and Orange, and uses these two flavors to make their new Self-Serve Smoothies.

Pineapple DOLE Soft Serve

Pineapple DOLE Soft Serve

On September 20, Orange Leaf will use their Twitter page @myorangeleaf to spread the word about ending childhood hunger in America. For every retweet of their message that day we will donate $1, up to $5,000.

This is the first time our brand has participated in such a partnership. We encourage our fans to research this cause and consider making a donation online or to visit an Orange Leaf location and purchase an Orange Strawberry Banana smoothie in the LTO cup. It is our hope to reach our donation pledge of $10,000.

Disney fans love their DOLE Whips!

Some call it the taste of summer!

Our flavors have been described as “bold”, “fruity”, “creamy”, and “sweet”. With six fruit flavors, all boasting a unique taste, our Lemon, Mango, Orange, Pineapple, Raspberry and Strawberry soft serve flavors satisfy taste buds over and over again. A great testament to these flavors is the fan base for DOLE Whip at Disney Parks. DOLE Whip fans (Sweeney, 2014) are helping spread the love of DOLE Soft Serve throughout the country. Through social media, we hear about new vendors selling our products almost every day. Whether it’s a local soft serve or snow cone shop, a popular nationwide frozen yogurt franchise or an independent entertainment business bringing soft serve to catered events, operators are excited to offer customers this craveable soft serve.

So why is there such a following for DOLE Soft Serve? We like to think the ingredients and formula cater to many factors of the perception of taste! In a recent FONA International newsletter, Taste Factors (Lori Walker, 2014), they analyze the 11 factors of experiencing taste. Here’s a snapshot:

Age As we age, taste buds degenerate.  It takes more flavor to taste the same taste over time!
Meals What a person eats at one meal can affect the taste of the next meal.
Hunger The hungrier a person is the more they will crave and enjoy the taste of sweet or salt.
Smoking The chemicals in cigarettes decrease the taste buds identification ability.
Obesity Severely overweight individuals have less sensitive taste buds.
Pregnancy Nearly 2/3 of women experience changes in taste during pregnancy.
Colds or Allergies Smell and taste go hand in hand. If you can’t smell food because of a stuffy nose, you won’t be able to taste it either.
Disease People with diseases such as cancer or eating disorders have a reduced sense of taste.
Temperature The temperature of a food or beverage greatly impacts taste.
Adaptation The order in which you eat affects your ability to differentiate the taste of each food item.
Solid vs. Liquid Taste buds can only detect flavors that are dissolved in liquid. Thank goodness for saliva!
Orange Goodness

Taste the tangy fruit flavor!

What does this mean for DOLE Soft Serve? Soft serve is just that…cold and soft; two attributes to more sensitive tastes. Fruit flavors are strong so they are detectable to even the least sensitive taste buds of consumers. Also, since DOLE Soft Serve is usually eaten for a snack, there are no other foods involved to compromise the taste, except for a liquid that could be poured over the soft serve, which just brings out the flavor! Aha…the secret to the DOLE Whip!


Lori Walker. (2014, May). 11 Factors Influencing Taste Perception. Flavor News.

Sweeney, V. (2014, May 4). Disney’s Dole Whip: A MUST EAT While At Magic Kingdom. Orlando, FL, USA: YouTube.

DOLE® Soft Serve is delighted to bring our readers a guest article written by Daniel Butcher originally printed in Celebrations Magazine in 2011. Celebrations Magazine revisited the article before giving us permission to release on our blog. Note: Precision Foods referenced in Butcher’s article is now Kent Precision Foods Group  and the new marketing manager for DOLE Soft Serve is Jamie Schwartz.

Over the years, DOLE Whip has built quite the fan base!

Introducing the DOLE Whip *image from

A group of intrepid explorers have trudged across the bridge into an exotic and lush land. Around them they can hear the beat of the drums that scream adventure. The large and rare disneyodendron eximus tree, once home to a well-known Swiss family, is in sight, flying carpets are around the corner, and pirates are rumored to be up ahead.

The prospect of adventure is tantalizing, but the heat is unbearable. Only the prize marked on their map will cool them and quench their thirst, so they set off in search of their quest. Finally, the adventurers have arrived at Aloha Isle, home to the infamous Dole Whip. Thankful for this refreshing oasis in the midst of the jungle darkness, the explorers reward themselves with a treasured treat that has become the stuff of legend.

Introducing the Pineapple

The story of Dole Whip begins with the history of the Dole Food Company, Inc. The roots of this well known fruit and vegetable corporation go back to 1851 with the founding of Castle & Cooke by Samuel Northup Castle and Amos Starr Cooke, who were missionaries to Hawaii. Castle & Cooke started as a general goods store selling items ranging from farm equipment to medicine. The partnership was highly successful and they reinvested their profits into Hawaiian industries, such as sugar. In 1931, Castle & Cooke bought an interest in the Hawaiian Pineapple Company which had been formed by James Drummond Dole in 1901. Dole was a Harvard educated businessman who changed the paradigm for pineapple sales. Instead of selling fresh pineapples, Dole built a cannery and canned his product for sale. Dole’s endeavor was a success and outgrew established markets in Hawaii and California. With Dole pineapple packaging production increasing due to automation, Dole began selling the exotic treat of pineapple to the mainland. The campaign was a success, with Americans wanting to add something different to their dinner tables. The popularity of pineapple with American consumers is often credited to Dole’s efforts. By 1918, Dole was packaging one million cases of packed pineapple, and the Hawaiian Pineapple Company continued to expand under Dole’s leadership. But the Great Depression led to a decline in pineapple sales, and Castle & Cooke gained majority control of the Hawaiian Pineapple Company in 1932. Soon after, they began to use the Dole name on the Hawaiian Pineapple Company’s pineapple products.

On May 20, 1958, the retired James Dole passed away after suffering a heart attack. In 1961, Castle & Cooke purchased the remainder of the Hawaiian Pineapple Company and the Standard Fruit Company that imported bananas. From the creation of a local general store and James Dole’s dream of a pineapple plantation, a multi-billion dollar corporation was born.

A New Treat Comes to Disneyland

Disney fans love DOLE Whip

DOLE Pineapple Soft Serve is used in the DOLE Whip

When Walt Disney’s Enchanted Tiki Room in Disneyland opened on June 23, 1963, the attraction was sponsored by United Airlines. In 1976, the Dole Food Company replaced United Airlines as the corporate sponsor of the attraction, beginning a highly successful relationship between the Dole Food Company and the Walt Disney Company. In the 1980s, Dole sought a new product that they would offer in Disney parks. The result was a soft serve treat alled Dole Whip. The Dole Food Company originally manufactured the dry powder mix used in soft serve machines to make Dole Whip. However, in time they contracted with Precision Foods Inc, a food manufacturing company founded in 1992 that specializes in dry mix products, to exclusively prepare the Dole Whip mix. The ingredients of Dole Whip, and its distinctive pineapple flavor, are combined at the Precision Foods’ plant in New Sharon, Iowa. Precision Foods offer seven flavors of Dole soft serve mix including pineapple, orange, strawberry, raspberry, mango, vanilla and chocolate.

Finding the Prize

Within the Walt Disney World Resort there are two locations where Dole Whip can be found. First, and the most popular, is Aloha Isle in the Magic Kingdom’s Adventureland. At this location, Pineapple Dole Whip soft serve is available in a cup or as part of a pineapple float, a combination of Dole Whip and pineapple juice. Besides pineapple, Guests can also purchase vanilla and orange soft serve which can be swirled to make a delicious combination of flavors. A cup of Dole Whip and a Pineapple Float each cost under $5, making them affordable (and popular!) treats. The pineapple float can also be made with either orange or vanilla soft serve. As one enjoys their Dole Whip in the middle of the sights and sounds of Adventureland, one cannot help but feel like they are in the midst of a tropical adventure.

But Aloha Isle isn’t the only place you can find this coveted treat. The second location, less familiar to Guests, is Captain Cook’s Snack Company at the Polynesian Resort. Here Guests can fill their own cups with delicious pineapple Dole Whip or swirl pineapple with vanilla at the self serve machine. As an additional bonus to Guests, Dole Whip and Pineapple Floats are snack options for those using the Disney Dining Plan.

At the Disneyland Resort, pineapple Dole Whip can be found in front of Walt Disney’s Enchanted Tiki Room at the Tiki Juice Bar, hosted by Dole. As with its Adventureland counterpart, Guests visiting the Tiki Juice Bar can purchase a pineapple Dole Whip in a cup or a Dole Whip Float with pineapple juice for under $5 (Plus, you get an umbrella and a cherry). Additionally, California Guests in the queue for the Tiki Room can order a Dole Whip while they wait.

Dole Whip Beyond the Parks

There are a variety of locations beyond the parks where Dole Whip aficionados can find their favorite treat. Some adventurous souls have even attempted to duplicate the exotic concoction in their home kitchens.

You might expect to find the Dole Whip somewhere in Hawaii, and you would be right! While the Walt Disney World and Disneyland resorts are the two primary distributors of Dole Whip, a third is the Dole Plantation three miles north of Wahiawa, Hawaii. The Dole Plantation started in 1950 as a fruit stand in the original Dole pineapple plantation. It has since grown to become a major Hawaiian tourist attraction as well as a tribute to the legacy of James Dole and his role on the pineapple industry. Attractions on the plantation include the Pineapple Express Train Tour, a 20-minute tour of the plantation that educates guests on the history of the pineapple. Additionally, guests can tour the plantation garden filled with native plant species, while the more adventurous can explore the 2.5 miles of paths in the World’s Largest Maze. More importantly (for our purposes), you’ll find the Country Store where you can find the “world famous” Dole Whip. And unlike a Disney park, you may find some two-for-one coupons for twice the treat!

According to Lynette Oliver-Roeder, Frozen Dessert Manager for Precision Foods Inc., the Disney experience helps spread the distribution of Dole Whip beyond the parks. A common story for Precision Foods Inc. sales representatives is when an independent restaurant owner will stumble upon Dole Whip, either at Walt Disney World or Disneyland, and fall in love with the refreshing and unique pineapple taste. They will then contact Precision Foods Inc. to find out how they can sell Dole Whip in their own establishment. As long as they have access to a soft serve machine, they are able to purchase the Dole Whip mix and help bring part of the their Disney experience to their own customers and guests. With that being the case, you never know where you might find a Dole Whip. It could pop up anywhere, from the Minnesota State Fair, Luther College in Decorah, Iowa, or self serve yogurt shops across the United States.

Can’t wait for your next Disney trip or Dole Whip discovery to enjoy that scrumptious treat? Well, never fear; you can purchase the Dole Whip mix online, and a search of the internet will turn up videos that demonstrate how the mix can be used at home. However, Oliver-Roeder notes that Precision Foods, Inc. does not endorse the mix for home kitchens. The mix was designed for commercial soft serve machines and they cannot guarantee the consistency of Dole Whip prepared through other methods. Fans have also attempted to clone Dole Whip using other ingredients at home. A search of the internet will uncover numerous at-home pineapple Dole Whip clone recipes. Some recipes rely on pineapple juice, while others use canned pineapple to give the final product its pineapple flavor.

Regardless of the recipe or one’s kitchen equipment, be aware that without a soft serve machine at home, recipes cannot capture the texture of Dole Whip even if one reproduces the pineapple flavor. Simply put, one can never truly reproduce the sight, sounds, and texture of Dole Whip at home. Dole Whip truly is the snack of the adventurous.

The Dole Whip will remain a favorite Walt Disney World Resort snack for years to come. Originally crafted for Disneyland, it has created a cult following amongst its fans. And for those fans, the discovery of unexpected Dole Whip or the attempt to duplicate the snack at home is one way to bring one closer to vacation memories.

Yummy DOLE Pineapple Soft Serve

Yummy DOLE Pineapple Soft Serve

For all of us who love Dole Whip, we wish all,:

Dole Whip, Dole Whip, in a dish

For you every day I wish

In a float or in a cup

I can’t wait to eat you up!

—Mollie, A

Article reprinted by permission of Celebrations Magazine, Discovering the Magic of Walt Disney World. To read more about Walt Disney World and for information on subscriptions, please visit

Article written by Daniel Butcher, husband and father of two in a family of Disney enthusiasts.Daniel has degrees in history from Iowa State University. He blogs about living between Disney experiences at and discusses Disney’s Marvel Cinematic Universe at

Did you know that the number of people who identify themselves as vegans has nearly tripled since 2009? There are approximately 1.8 million Americans who live vegan lifestyles¹. Also, did you know that between 30 and 50 million Americans have some degree of lactose intolerance²? Being dairy-free is not some passing fad or small specialty niche—it’s a market that’s expected to grow up to 15% to a value of $14 billion by 2018³.

People make dairy-free choices for many different reasons: lactose intolerance, milk allergies, and lifestyle. While reasons may differ, their need is the same – to find sources of dairy-free food options. Are you servicing your patrons’ needs? Are you providing a product that could satisfy the needs of a growing population? If not, we think you should!

Why Choose Dairy Free?

10 Healthy Reasons People Choose Dairy Free

DOLE® Soft Serve is the complete package. The soft serve product line offers unique, dairy-free mixes that deliver intense fruit flavors as well as lactose free traditional flavors to satisfy your customers’ cravings. Here’s a scenario for you to ponder.

Becky is lactose intolerant. She and her husband are out running errands with their four children. As they leave their last stop, the kids ask for ice cream. Becky cringes because she knows if she eats it, she will suffer for the next few hours. She has the choice of abstaining from a frozen treat for herself or she can choose a place that works for everyone. What do you think she will do if she knows of a place that serves a product that agrees with her diet?

You guessed it! She will most likely take her family of six to the place that serves a lactose-free product. The worst-case scenario for any food and beverage establishment is that she makes the decision to avoid eating out altogether and takes her family home for what’s in the pantry! Buying behavior, especially food purchases, are often made to accommodate the individual on a special diet. If this wasn’t the case, the person with the food allergy, dietary restriction or food lifestyle choice would be excluded from the meal.  Offering dairy-free options makes a restaurant or frozen dessert establishment appealing to larger groups or families.

10 Healthy Reasons People Choose Dairy Free

10 Healthy Reasons People Choose Dairy Free

An added expansion to the case for offering dairy-free options reaches into the healthful-eating segment. There are numerous possible health benefits of going dairy-free like decreased anxiety, reduced nausea, better sleep and reduced hyperactivity in children. Offering a product that is vegan or dairy-free attracts people who want to eat smart. There isn’t a day that goes by that we aren’t reminded that there is evidence to support the cliché, “you are what you eat”.

We believe that offering a dairy-free alternative will only help your business. Veganism and dairy-free are on people’s radar and their perception of healthy is too! For more detailed information on meeting the demands of the growing dairy-free market, please check out our website for our newly published “A Case for Offering Dairy Free Options”.


¹ Vegetarian Resource Group

² National Institute of Diabetes and Digestive and Kidney Diseases, NIH, DHHS. Digestive Disease Statistics. Retrieved August 12, 2005, from

³ Dairy Alternative (Beverage) Market by Type (Soy, Almond, Rice), Formulation (Plain, Flavored, Sweetened, Unsweetened), Channel (Supermarket, Health Store, Pharmacy, Convenience Store) & Geography – Global Trends & Forecast to 2019. Accessed February, 2014.

Let's take you to a "dry" climate!

Play along and join us for a DOLE Soft Serve “Road Trip”!

Road trips are known for making memories, family bonding and exploring new territory! We think soft serve offers many of the same “road trip” benefits! How cool is it that your destination is on the route! For the next few minutes, let us take you for a “road trip” to explore the benefits of switching to dry soft serve mix. Hop in!

First, the cost benefits of using dry mix compared to RTU liquid mix are so impactful, we think you’ll never consider RTU again! For starters, shipping a dry product is much lighter than shipping a liquid product. As a result, you get more product which produces higher yields (2-3x more than liquid). Additionally, dry goods don’t require refrigerated transit. Another huge cost savings! Moreover, dry mix doesn’t need to be refrigerated until AFTER you add water. Our dry mixes have a 12-month shelf life and you only mix what you know you will use; one hopper-full at a time!

How about your bottom line? Shipping savings, higher yields, less waste and a longer shelf life equals lower food costs. DOLE Soft Serve dry mix can also increase your sales potential because it doesn’t contain the ingredients that often exclude consumers based on dietary or lifestyle food restrictions. Specifically, DOLE  Soft Serve fruit flavors are lactose, dairy, gluten and cholesterol free! Rising health concerns and special dietary restrictions push people away from snacks and desserts, however, soft serve has a smart snack reputation!

Still cautious? Possibly, mixing times are a concern. Dry mix becomes “hopper-ready” in just TWO minutes! When you purchase our mix, we send a complimentary mixing bucket with a lid for easy transfer and quick storage. You can mix the soft serve before shutting down for the night, stick it in the cooler and pour it into your machine when you’re opening the next morning!

Sometimes you need to see it to believe it! On your next “road-trip” make a point to visit our fans.

Give “DRY” a try!

Sometimes you need to see it to believe it! On your next “road-trip” make a point to visit our fans. DOLE Soft Serve is currently served at many destinations like zoos, theme parks and waterparks. We are also a favorite at soft serve and frozen yogurt shops. Below are some recommended “points of interest” for your next road trip. If you currently serve DOLE® and you aren’t on our list below, we want to hear from you! Please leave us a comment and we will add your business to our “Points of Interest”. Ready for dry? Contact us for a sample!


Orange Leaf (National)

Menchie’s Frozen Yogurt (National)

Hula Girls Shave Ice, California

Disney Parks, California & Florida

DeNucci’s Soft Serve, Florida

Wild Adventures, Georgia

Sea Life Park, Hawaii

DOLE® Plantation, Hawaii

Adventureland, Iowa

Grant’s Farm, Missouri

St. Louis Zoo, Missouri

Valley Fair, Minnesota

Bronx Zoo, New York

Blosser’s Dari Drive-Inn, Ohio

Oregon Zoo, Oregon

Punk’d Pineapple, Pennsylvania

Dutch Wonderland, Pennsylvania

San Antonio Zoo, Texas


Our manufacturer, Kent Precision Foods Group (KPFG), was recognized by Dot Foods for exemplary quality and service in 2013. This is the third consecutive year that Dot Foods bestowed the Quality and Service Award honor on KPFG. Fifteen manufacturers out of 650+ manufacturers were recipients of the award. Those companies included: ACH Food Companies, Bosco’s Pizza Co., Butterball, Cargill Foodservice, Dr Pepper Snapple Group, Handi-Foil of America, Inc., Kent Precision Foods Group, Lawrence Foods, Inc., Living Essentials, Rotella’s Italian Bakery, Signature Breads, Simplot, Sunny Delight, Tyson, and Upstate Niagara Cooperative, Inc.

Dot Foods Awards KPFG

Our manufacturer, KPFG, awarded the 2013 Quality and Service Award from Dot Foods

The award was given to manufacturers who achieved excellence in several areas of distinction including profitability, returns, inbound service levels, electronic data interchange implementation and loading efficiency, amongst other areas. Dot Foods is the nation’s largest redistributor. The company distributes food products to distributors in all 50 states and they have eight distribution centers in the U.S.

Dot Foods will travel to our headquarters in Creve Coeur, MO to present the 2013 Quality and Service Award later this month. Congratulations KPFG!

DOLE® Soft Serve mixes operate in ALL commercial soft serve machines as well as the Rival™ home ice cream maker. ElectroFreeze, SaniServe, Stoelting and Taylor are just a few of the available brand-name machines that create perfectly frozen, delicious soft serve everyday!

Yummy DOLE®  Pineapple Soft Serve

Yummy DOLE® Pineapple Soft Serve

Soft serve machines are self-contained units that will store, churn and freeze soft serve mix into a delectable, frozen treat. If you require a medium or high volume machine for production, the machine must be able to freeze additional product to replenish what is being dispensed. Two types of commercial machines are available: gravity-fed machines and pressurized machines. Gravity-fed machines require staff to pour liquid soft serve mix into the top of the hopper and gravity pulls the mix down into the freezing cylinder. Pressurized machines follow the same loading process but an electric pump transfers the soft serve mixture into the freezing cylinder. An added benefit of a pressurized machine is the location of the hopper – usually underneath the dispensing head in a refrigerated cabinet. This location reduces spillage and physical strain when compared to the design of a gravity-fed machine.

Many factors go into the purchase of a soft serve ice cream machine.  You will need to know your budget, projected sales volume, space allowance, desired mixing features, and whether you want to buy new or used. Soft serve machines vary in price, service, and reliability. The Frozen Yogurt Review has compiled reviews and a comparison chart of some of the top commercial soft serve machines. Another useful document is from Foodservice Equipment Reports. It contains an in-depth review of soft serve ice cream including history, commercial machines and health department inspections.

Purchasing a soft serve machine is an investment and requires diligent research. As with any significant purchase, it is always best to shop and compare! Make sure to read customer reviews, compare warranties and identify a point of contact in case you experience difficulties with your machine. Whether you are just starting out, replacing an old machine, adding an additional machine, or just curious about dry mix; we are excited about your soft serve plans! Please let us know if you want to sample DOLE® Soft Serve mix. We can assure you that your customers will love the taste and your business will love the profitability and usability of our mixes.

Problem: Product is too soft. Symptoms: Cones won’t stand up. The soft serve looks wet. The product starts melting almost immediately.

Treatment: First, check that your machine’s temperature settings. We recommend setting the temperature between 18 and 21 degrees and the temperature inside the hopper be at 41 degrees. Since your soft serve seems too soft, try setting it more towards 18 degrees. If this checks out, move on to examining your scraper blades. Plastic blades should be replaced every three months and stainless blades every six. If your blades are in good shape, reexamine the mixing instructions on the bag and on the bucket. The amount of liquid you add will directly affect your soft serve texture. (Our complimentary mixing bucket has premeasured lines to help you get the mixture perfect!) If all of that is okay, we suggest contacting your soft serve machine representative for a service call. There are other mechanical issues that can cause soft serve machines to malfunction or work less efficiently.

Problem: Product is too firm. Symptoms: Soft Serve texture is icy and firm.

Treatment: First, check that the machine’s temperature dial is set properly. We recommend setting the temperature between 18 and 21 degrees and the temperature in the hopper be at 41 degrees. Since your soft serve seems too firm, try adjusting the temperature more towards 21 degrees. Next, confirm that your machine’s air holes and lines are clean and open. If they seem blocked, please refer to your machine’s owner’s manual for cleaning instructions. If you are still reading this, we assume you are still troubleshooting. Check the sharpness and life of your scraper blades.  It is recommended that plastic blades be replaced every three months and stainless blades every six. Lastly, review the steps and measurements in our product instructions. If you think that you didn’t add enough liquid or didn’t whisk the mixture long enough, try the mixing steps again and add the new mixture to the other side of the hopper. Lastly, if you still have icy soft serve, please contact your soft serve machine representative to schedule a service call. There are other mechanical issues that can cause soft serve machines to malfunction.

Troubleshooting The Perfect Swirl

DOLE® Soft Serve The Perfect Swirl

DOLE® Soft Serve dry mixes are stable for up to one year when stored unopened in a cool dry place.

Once the soft serve product has been mixed with water, the mixture should be immediately poured into your soft serve machine or refrigerated in the complimentary mixing bucket with affixed lid. The recommended shelf life of the refrigerated mixture is a maximum of 48 hours. The FDA requires the reconstituted product temperature to be reduced to 41°F within four hours inside the hopper or within the refrigerator and remain at or below 41°F.

DOLE Soft Serve Mixing/Storage Bucket

DOLE Soft Serve Mixing/Storage Bucket

February is American Heart Month. When it comes to your heart, what you eat matters. Heart Disease is the leading cause of death for both men and women in the United States and Stroke ranks #4. The American Heart Association published prevention measures that can help you stay healthy!

A Sweet-Heart of a Treat

A Sweet-Heart of a Treat

The first step toward a healthy heart is eating a healthy diet. We love that our soft serve can support your dietary goals! Obesity and cholesterol are two important factors in heart wellness. Our product has no cholesterol, 0g trans fat, no saturated fat and is fat free!

A second step to a healthy heart is adding more fruits and vegetables! Soft serve is great topped with fresh fruit or fruit juice. Without adding cholesterol or calories, patrons topping their soft serve with fruit or 100% natural fruit juice can enjoy a guilt-free dessert packed with vitamins, minerals, and antioxidants. If you’ve been to Disney Parks you’ve heard of DOLE Whip and DOLE Whip Floats. People all over the world love fresh pineapple juice served over Pineapple Soft Serve!

For nutritional and ingredient information click here. For more information on heart healthy diet and nutrition visit:

What is creamier than sorbet and doesn’t have the tartness of frozen yogurt?  Yep, you guessed it (wink)…DOLE® Soft Serve! Now, let’s make sure you feel comfortable mixing, pouring and serving!

First things first, the mixing and pouring

Dole Mix Instructions Image

Step 1 – Fill a clean DOLE® mixing bucket with cold tap water to the 1 gallon line (indicated on the bucket)

Step 2 – Add the entire bag of DOLE® dry soft serve mix

Step 3 – Stir with wire whisk until completely dissolved (about 2 minutes)

Step 4 – Add additional cold water to bring the mixture to the 2 gallon line (indicated on the bucket)

Step 5 – Stir again with wire whisk until completely mixed (about 30 seconds)

Step 6 – Pour the mixture into your soft serve machine OR cover and place in your refrigerator for up to 48 hours (FDA requires product temp to reduce to 41° F within 4 hours)

Now the serving…

Depending on your soft serve machine’s freezing times (refer to your owner’s manual), you should have eatable, cone ready soft serve in about 10 minutes! The liquid yield for each mix is 2 gallons per bag or 8 gallons per case.  You can get about 89 – ½ cup prepared servings per bag and about 356 – ½ cup prepared servings per case. That’s a lot of soft serve!

Dole OrangeStep 7 – Plan for Crowd Control. We hear that DOLE® Soft Serve is addictive! Our recipe attracts repeat business!:) Check out The Tiki Juice Bar at Disneyland!

2014 Dole Soft Serve

Choose which scenario best describes your situation:

a. A cafeteria of hungry college students waiting in line for a frozen treat

b. A kid-friendly restaurant using complementary soft serve as a perk for dining in

c. A froyo franchise with several hoppers waiting to dispense the next imaginative flavor

d. A small frozen beverage store wanting to serve soft serve and smoothies

e. Not listed above but ready for marketable, easy to make, deliciously profitable soft serve

If you answered a, b, c, d or e, you’ve come to the right place! Kent Precision Foods Group offers a soft serve mix that will meet your needs. Let’s begin with your machine or machine: ElectroFreeze, SaniServ, Stoelting, or Taylor? No problem.  In fact, Frostline® and DOLE® Soft Serve work in all commercial soft serve machines.

Why Frostline®? Why DOLE® Soft Serve?

The biggest distinguisher between the two brands is Frostline® is a smart choice for businesses looking to offer basic but appetizing soft serve flavors: Vanilla, Chocolate and Swirl. It is a cost effective frozen dessert that tastes great! In addition, if you have multiple machines or would like to offer fun, seasonal flavors, Frostline® offers flavor packets that can expand your menu 17 or more times.

DolePineapple_BigDOLE® Soft Serve is the perfect choice for businesses with multiple soft serve machines or businesses located in a community that demands a nutritional “niche”. DOLE® Soft Serve fruit flavors are vegan friendly, dairy free, fat free, cholesterol free, gluten free, lactose free, and made with natural colors. Offering five fruit flavors, as well as Vanilla and Chocolate, easily provides an attractive, solid, palate-pleasing menu for soft serve businesses. Kent Precision Foods Group has had the pleasure of partnering with DOLE®, one of the most recognized and trusted brands in real fruit flavor, for over 17 years.

What About Taste?

Confidence is KEY! How can you be confident your patrons will keep coming back for more? TASTE! It would be unthinkable for us to offer anything less than delicious! Recent Technomic research states 94% of operators say taste is the main criteria when selecting a soft serve brand. Both Frostline® and DOLE® Soft Serve offer a sampling program. Please contact your foodservice broker or contact us for more details.

Dry Mix IS Better All Around

Why dry? Both Frostline® and DOLE® Soft Serve are packaged dry for many reasons. First, the largest benefit is cost. The only difference between dry mix and liquid mix is WATER. Adding water to the product before shipping passes along unnecessary costs to you in product and shipping. It also forces the manufacturer to add preservatives, which is a hot topic (Hood, 2014) in today’s news. Moreover, purchasing dry mix eliminates the worry about ordering too much or too little product because of expiration, refrigerated storage capacity and waste. We simplify the mixing process with complementary mixing buckets and whisks, mixing videos, and easy to follow instruction sheets.  Plus we always support our customers with recipes, posters, flavor strips and an array of other marketing materials.

Beyond the Cup and Cone

Frostline® Simply Smoothies™ and Frozen Beverages expand frozen dessert menus beyond the traditional cup and cone (although we LOVE being served in waffle cones, especially chocolate dipped with sprinkles).

Simply SmoothiesSimply Smoothies™ is a NEW, uncomplicated, dry-mix base product available in 4.8lb re-sealable containers or single serve packets. Just blending with water, ice and ingredients such as frozen fruit, vegetables, cookies or even alcohol, allows operators to target new customers desiring an on-the-go snack sipped through a straw! Finally, don’t stop there! Offering trendy Frostline® Vanilla and Mocha Iced Cappuccinos or Shakes can effortlessly and DELICOUSLY round-out any frozen dessert menu.


Hood, J. R. (2014, January 8). Survey finds consumers concerned, but confused, about food safety. Retrieved from Consumer Affairs: